So Thursday the widget guy wanted me to write an article about a movie, which his SEO stats say a lot of people search for. Target market for the movie probably can’t afford the pricey, high-end widgets the client’s company sells. But the movie’s title contains the name of the widgets they sell. I ask […]Read more "Why You Should Just Listen to Your Freelancer When They Give You Advice"
I’m going to be honest: I get jealous over stupid shit, and I bet if you really think about it, you do too. When I saw a story this weekend about a fired Cracker Barrel employee whose husband demanded answers from the company’s corporate Facebook page, I got jealous. Not because I ever wanted to […]Read more "Brad’s Wife Fired: Cracker Barrel Under Fire Because The Internet"
How to Write a Rejection Letter As someone who has been turned down for more jobs than all the members of Congress put together claim to have created, I’ve seen all sorts of rejections letters, and I have some advice for the people who write them: Streamline. Cut the crap. No one believes you really […]Read more "How to Write a Rejection Letter So the Applicant Doesn’t Hate Your Organization Forever"