Why You Should Just Listen to Your Freelancer When They Give You Advice

So Thursday the widget guy wanted me to write an article about a movie, which his SEO stats say a lot of people search for. Target market for the movie probably can’t afford the pricey, high-end widgets the client’s company sells. But the movie’s title contains the name of the widgets they sell. I ask […]

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How to Write a Rejection Letter So the Applicant Doesn’t Hate Your Organization Forever

How to Write a Rejection Letter As someone who has been turned down for more jobs than all the members of Congress put together claim to have created, I’ve seen all sorts of rejections letters, and I have some advice for the people who write them: Streamline. Cut the crap. No one believes you really […]

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